Brilliant is measured by your customers

Product Marketing Consultancy

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The intersection of product, marketing, and sales

Product marketing sits is the sum of all efforts to research, frame the message, and promote your product to ensure it resonates with your target customers and gain product / market fit.

Through our product marketing service offering, we work with nearly every team in an organisation to align and strategise go-to-market efforts resulting in wider reach, higher conversions, faster sale cycles, and increased retention.

1

Strategy

Our product marketing management service begin with a strong focus on strategy. We work closely with you to understand your goals and develop tailored strategies that drive results, while keeping your brand values at the forefront.

Our strategic approach ensures that your product is positioned effectively in the market, targeting the right audience and communicating a compelling value proposition.

2

Testing

The next crucial step in our process is testing. Our team of experts employs data-driven methodologies and industry best practices to analyse your product’s performance and identify areas for growth.

By conducting A/B testing, user feedback analysis, and other research methods, we uncover insights that help inform our ongoing marketing efforts and improve your product’s overall performance.

3

Refinement

Refinement is an integral part of continuous improvement. With the insights gained from our testing phase, we help to fine-tune your product and marketing efforts to resonate with your target audience.

This iterative process ensures increased customer satisfaction, higher conversion rates, and ultimately grow, the perfect product-market fit for your company.

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Things we can help with

Persona Development

GTM Strategy

Positioning & Messaging

Landing Pages

Digital Marketing

Testing and Analytics

Design Sprints

Organisation Alignment

New Feature Development